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Lowest Price is What Matters Right? No. Sell VALUE!


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This is a podcast interview we did with ASI (Advertising Specialty Institute)  a few  months back. It discusses why price is a factor in all we do but value makes all  the difference.

Here is a link to the podcast  and some of  ideas shared here came from Ryan’s most  recent book Would You Buy from You? Your Brand Makes the Difference.

Please let us know your thoughts. @RyanSauers

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